38 real ways to increase website traffic

38 real ways to increase website traffic

Table Of Content:
The main concern of all web admins and those who manage internet businesses is to increase website traffic. In this article, we share with you 38 ways to increase website traffic naturally. These ways can help improve your website traffic and explain step-by-step how to implement each technique.

Those with a website or an online store know very well that they should try their best to get more traffic for their website from the previous day and month. This article will tell you about the best ways to increase website traffic. You create engaging and unique content or have added new and attractive products to your store. Now, you only need to get visitors to your website and the online store, and you can attract the most traffic to your website.

The importance of improving traffic

After starting any business and start-up, the first step is to launch a website for success and further development. Many online business and digital marketing leaders believe that not having an online activity and not having a website is like having a business or a shop in a remote desert. No one will see you, and you will not make any progress. Whatever your activity in the internet space is, you must have visitors for your website to compete with your competitors and achieve your desired goals.

In this article, we teach standard methods and tips that increase website traffic and comprehensively familiarize ourselves with 38 ways to increase website traffic.

increasing rank impact website traffic - seovisitor

How does increasing rank impact website traffic?

Although the increase in the website’s rank has a direct relationship with the website’s visits and traffic, all the factors that increase the website rank are not precisely related to the increase in website visits. For example, as mentioned above, the website’s traffic may be entered naturally by humans, or in some cases, by robots. Google robots and algorithms are among the essential robots entering the website to review, analyze, and rank the website.

But along with these robots, some other malware robots enter the website to steal information and destroy and disrupt different parts of the website. This issue has made information security one of the essential parts of Internet marketing. One of the significant challenges that may disrupt and involve some websites is that some website administrators (of course, beginners) block the access of robots in general so that no robots enter the website. This wrong method does not improve the website’s ranking and is generally removed from the ranking review list because Google robots cannot enter and check the website.

Website traffic monitoring tools

Before discussing the methods of increasing website traffic, you should analyze the website using the following tools and then diagnose and fix the problem of the lost pages. The website traffic monitoring tools are as follows:

Website traffic monitoring tools - seovisitor

Google search console

Using Google Search Console software, you can check the following:

  • Checking landing pages
  • Review of website sessions (the number of times users enter the website and activities such as clicking on links, entering other pages of the website, and scrolling pages)
  • Examining the time the user stays on the website.
  • Checking the keywords through which users entered the website.
  • Containing how users entered the website. (through social networks, Google ads, CPC)

Read more: What is Google Search Console?

Google Analytics

After installing the online software, view the landing page, session (the number of times users have entered the website and performed an activity, such as clicking on a link, scrolling the page, entering other pages, etc.), and analyze

Read more: What is Google Analytics? Features of Google Analytics 4

AMP Analytics

Today, due to the easy access of users to mobile Internet, many prefer mobile phones to laptops or computers. AMP is an advanced platform for designing websites exclusively for mobile phones. This way, reducing the website pages’ size reduces the website’s loading speed on users’ mobile phones. The AMP platform changes some of the website’s code, so it is necessary to use the specialized AMP Analytics tool when checking website traffic.

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How to increase website traffic for real and free?

Up to this part of the article, we got acquainted with the basic concepts of marketing channels. In this part, we introduce different methods of increasing website traffic in a primary and step-by-step manner. The following are organic and promotional strategies for increasing website traffic.

The first part examines the fundamental methods for increasing organic and unnatural visits. These 38 ways to increase website traffic:

1- PPC (Pay Per Click) advertising

To grow online businesses, Google has provided a comprehensive and practical tool for businesses to start advertising for several ad users precisely on the keywords you are considering. This type of visit provides you with the conditions to get personalized and a lot of visitors in a short time. This method will make many users get to know you and return to the website if satisfied.

2- Setting up an SEO campaign and optimizing the website for search engines

SEO is one of the most reliable and fundamental methods that can make a real change in the business life of all businesses. Proper attention and follow-up of basic SEO methods are the best way to increase website visits and ranking, which cannot be easily ignored. SEO’s impact on the website is the best input method to get the best and most natural visits to the website.

In fact, with this method, you can get a significant amount of input from different users at a low cost and be included in the list of Google’s primary websites. SEO is one of the most important digital marketing discussions that cannot be neglected. This method helps to increase the number of website visits, leading to more effective visits and more audiences becoming customers.

SEO of the website and paid advertising methods are complementary methods that can send significant traffic to the website. SEO experts and web admins believe that SEO is 10 to 13 times more profitable for online businesses than paid advertising and other methods of increasing website traffic.

Read more: What is an SEO campaign? Basic steps of SEO

3- Increase website speed

By optimizing website speed and increasing website visitors, audience satisfaction also increases, and they stay on the website for a more extended period, which increases the probability of more visitors. By increasing the website’s speed, users can see the different pages of the website with more time and without delay and choose and buy the product or service they need. Optimizing website speed has a direct impact on increasing website visits and increasing website security and SEO.

increase website traffic - seovisitor

4- Produce helpful content

In the first step, we recommend choosing a part of the website as a blog or a particular section and creating content. Having quality content is one of the best tools you can use to get natural and real traffic. By producing optimal and practical content, you can gain real and popular users and audiences and significantly attract the opinion of the Google search engine and their robots.

Useful and valuable content makes the user trust you, recognize you as a reliable website, and become loyal to you. The content helps to create a communication bridge between you and the audience, and even in some cases, they contact you, raise their questions, and increase their trust. In addition, if your content is of high quality and authentic, many other websites or social networks will link to you, increasing the click rate and Google traffic.

When you see a good and helpful post on social networks and send it to your fans and other friends, it goes viral when the content is excellent and valuable. With this, you only pay once and publish good and valuable content for the user on the website, and then without any effort, a large amount of input and traffic will come to your website. In professional and proven cases in digital marketing, this method is called Auto Pilot because you don’t need hard professional work, and content creation will do it for you.

Read more: 10 times website traffic by producing optimal content

Produce valuable and persuasive content - seovisitor

5- Use popular social networks to share videos

Suppose your business allows you to work in video content production. In that case, you can make short and long videos about your services and products and go to famous and popular social networks such as YouTube and Instagram. Go ahead and publish your videos to get more and better views. This marketing method, called video marketing, is proven reliable in increasing actual visits and user trust.

Marketing on YouTube

In this method, put a part of the video, called a demo, on popular websites and then publish the video link so they can enter your website to view the full video. It is recommended to encourage users to write persuasive and attractive text in the description section of the YouTube website and ask users to click on the link to see the rest of the video. Educational videos that are an advantage for users are considered the best to increase website visits.

increase website traffic for real - seovisitor

6- Using social networks to get website traffic

Today, almost all Internet users are present on social networks. According to statistics, users spend an average of 2 hours and 22 minutes of their time on social networks every day. Instagram, Telegram, WhatsApp, Twitter, LinkedIn, Facebook, and Pinterest are among the most used social networks with many active users.

buy social traffic
Buy Social Traffic
If you want to increase your website traffic through Social Media and have a targeted impact on Google’s algorithms, use the increased social media traffic Seovisitor service.

Using Telegram

Before addressing the effect of using Telegram in increasing website traffic, it is necessary to mention that Telegram is not a social network and is considered an online software for chatting. The importance of using Telegram is to increase the conversion rate. Remember that the best brands worldwide do not use methods like Telegram for advertising and increasing sales and conversion rates. If your goal in business is only sales and not branding, using Telegram is a suitable method.

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Don’t ignore Twitter

Twitter is one of the best social networks that has provided unique and special facilities for various businesses. Tweets that contain valuable and practical links will bring a lot of clicks to the website.

For this, it is recommended to produce attractive and persuasive content and introduce your brand and business hashtags. One of the best social networks with a large audience is LinkedIn, with the difference that its audience is people with unique expertise in small and large businesses. This network allows users to introduce jobs and specialties to others, create jobs, and find employment.

Go to Instagram

Instagram is also one of the busiest social networks, which fortunately allows businesses to publish a link to their website in the story, with about 100 thousand users, so that interested users can see more pages and products. To gain the trust of users and audiences, you can publish photos and videos from behind the scenes or in your workshop so that users can trust you. You can also put the website link in the biography section so the audience can enter the website’s main page.

Advertising on Instagram is a sure way to increase website visits, and you can increase website traffic through the “#” hashtag. The important thing about Instagram advertising is not to use ads for all Instagram posts. You can publish three useful and practical posts and then one advertising post.

publishing articles on LinkedIn - seovisitor

Take publishing articles on LinkedIn

LinkedIn is a popular social network for reputable businesses. To get more visitors to your website, you can use the most frequent keywords that users search for and keywords related to your business when creating content on LinkedIn and ask users to log in to read the entire article.

Read more: How to increase website traffic through social media?

7- Marketing Conference Sponsor

This technique is effective when a period has passed since the start of your website and activity, and you have some potential users and customers. When a marketing conference is held, ask company leaders or financial managers to introduce your website as a financial sponsor if they agree to cooperate. In this case, people participating in the website will be more willing and confident to enter it when it is introduced.

8- Activities on question-and-answer websites (forums)

One of the best ways some webmasters may not be aware of its impact on increasing traffic is to be on question-and-answer websites. Answer.Yahoo.com is one of the best active websites. To work on this website, when your website has a problem or you have technical and specialized questions in general, you ask the users on these websites, and you may receive hundreds of answers. But the important thing is that when you enter your name and the website address, thousands of people enter the website, which is very pleasant and popular from Google’s point of view.

When other users ask questions, web admins often put the correct answer in the answer section and ask users to refer to the website for more guidance and related articles. Don’t forget to do excessive and unusual activities on these websites because Google notices this high volume of abnormal visits.

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9- Create free backlinks

One of the most important ways to increase visits is to pay attention to SEO and website optimization and create backlinks. The more links you get, the more authoritative your website’s pages will be, and gradually the authority of your website will increase. This issue can bring you closer to the top of Google search engine results.

Read more: How to increase website traffic through social media?

10- Get help from email marketing

Email marketing is one of the methods of creating an advertising channel to communicate directly with the audience. With this method, you send emails exclusively to your customers and unique audiences. For your email not to be considered spam, only send helpful and practical products and services to users and ask them to visit the website through a persuasive text.

Email marketing is still one of the digital marketers’ most popular marketing methods. Email marketing directly increases website traffic and revenue for online websites and businesses. In this way, you send an email containing an advertising message to websites with similar activities or users who have registered their email on your website or have purchased or left comments in the past. Users enter the website directly by receiving an email.

Get help from email marketing - seovisitor

11- Don’t forget to update the old content

Many of the contents we publish on the website have an expiration date and need to be updated to satisfy users. With time, the value and credibility of the content are reduced, and updating the content causes website visits to increase significantly. In addition, doing so will make your website known as an essential and authoritative resource. Also, according to the content freshness algorithm, Google robots attach great importance to this update. However, if the content is not valid for updating, you can delete the content and redirect the new content to the previous address. You can also read the published article to learn about redirect methods.

12- Creating cluster content is very important

One thing that plays a prominent role in increasing website visits is the Production of cluster content. Clustered content means you create a parent article, create several links, and bridge it to related content. Cluster content is the central column on which several other contents can be produced.

This type of content production has excellent link power and traffic increase. At the same time, it can provide more comprehensive information to the audience.

13- Designing infographics and quality slides

Many audiences do not have enough time to read textual content. In such a situation, designing infographics is the best way to work, and even users interested in reading textual content come to infographics. Infographics convey information to the audience faster and with more specific details. For this purpose, it is recommended to put a watermark or brand logo on the infographics to prevent them from being copied.

Designing and producing quality slides is one of the best ways to create and publish content in educational institutions. By doing this, many users will share this content and introduce the website link to each other as an essential and reliable educational resource.

Designing infographics and quality slides - seovisitor

14- Content creation in SlideShare

This method is one of the most visited websites. Many users visit this website daily. The number of visitors and traffic to your website will increase by producing helpful content using Power Paint software on this website. Produce functional and valuable content for users to share your content.

15- Use affiliate marketing

One of the systems that have flourished in some internet businesses these days and have attracted many customers is an affiliate marketing system that can increase your website traffic. Based on this system, customers become the marketer of your website and can introduce it to other people on various social networks. For every new customer who enters your website and makes a purchase, A certain percentage is offered to these people.

16- Production and publication of electronic books

Producing and publishing multimedia files such as electronic books (E-Book) is easy. You can print the same articles you post on your website, which are of great value to you, in the form of an e-book on the Internet. You can upload these books to websites that have many users per day. These users learn about your website by downloading and reading these books and sending them to friends.

On the other hand, people who like your e-book will publish this book on their website and even on social networks and applications, which means more users! The important thing is that your e-book contains a desirable topic and content but is also practical and helpful so that it can be distributed among many users. This way, many people connect with your business and enter your website.

increase website traffic - seovisitor

17- Pay attention to mobile users

Accessing and connecting to the Internet is easily possible anywhere, and any time of the day and night, and for this reason, according to the surveys, more than 70% of users use mobile phones to search. For this reason, investing in the mobile version of the website and its responsiveness is indispensable. One of the critical factors that will increase website visits is paying attention to a responsive website design or mobile-friendly website.

mobile version users

18- Hold a test and publish the results

Conducting tests is one of the most effective tools mixed with content marketing. Since the conversion rate for holding trials is very high, You can use this tool to increase the duration of users’ presence, increase linking and sharing of content on social networks, and ultimately increase website traffic.

19- Setting up a CDN (Content Delivery Network) system

Also called a content delivery network is an integrated system of high-speed servers for hosting website data, which directly impacts website speed and increases its ranking. Content distribution network allows access to website resources to be sent and viewed by users at a better rate and process. By launching this system, all users worldwide can easily access the website’s data. This will increase the satisfaction of both users and search engines.

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20- Use Caching Tools in browsers

You can activate the caching tools in the browser to increase the speed of providing information to the users. This makes the website information load for users at high speed, and users don’t have to spend much time reloading information and files to revisit the website. In addition to increasing the website’s loading speed, users’ satisfaction will increase, and the website’s traffic will gradually increase. If your website is WordPress, you can use W3 Total Cache and WP Center Cache tools.

21- Sending guest posts and link exchange

One of the practical ways to increase website traffic is to use the guest post system. The guest post technique is one of the most reliable ways to increase website traffic, sending healthy traffic. By doing this, you can provide conditions where users can send their desired content to others.

With this method, if the content is of high quality, new users will see it repeatedly without your intervention. You can also exchange links and collaborate with websites in a similar field to see the valuable content of both websites. For this purpose, you can convince well-known and reputable websites with relatively significant visits to cooperate with you in publishing guest posts.

22- Using the newsletter

Another method of increasing website traffic that most website managers use is to improve the number of customers who use the newsletter. This issue significantly impacts website traffic, and users can benefit from the latest news, content, and articles by registering on it. Therefore, using the newsletter is an excellent way to attract more audiences.

Using the newsletter

23- Select long keywords (LSI) for content creation

In basic keyword research for content creation, it is recommended to use short and medium keywords. This will make you appear with specific keywords and in a more typical range. But long keywords should not be neglected either. Long keywords have less competition, and with better luck and hope, you can be seen and attract the audience’s attention.

Read more: What is the keyword?

24- Don’t forget to respond in the website’s comments section

Google is user-centered and has only put its work based on Google’s satisfaction. To increase user satisfaction, you can answer all user questions in the website’s comments section. This will increase user satisfaction, and they will recognize you as a reliable and active website.

increase website traffic

25- Analyze your competitors

Despite all the methods discussed in this article, don’t forget that your competitors are also active, and you need to be aware of their activities. Knowing competitors’ weaknesses and gaps will help you find excellent and unique ideas for your work.

26- Use online tools to analyze the website

When you have taken various methods to improve the website rank, it is time to see your website position and activity online. By reviewing and analyzing the website, you can try new ways to increase the website’s rank and increase traffic.

27- Check the status of website pages and links

Broken or disabled links are among the most important factors that reduce user satisfaction and quickly leave the website. When a user enters your website by clicking on a link on another website and faces a 404 error, he immediately leaves the website, which means the worst thing from Google’s point of view. With this, different users will recognize your website as spam and no longer come to your website, which means decreased website visits. After being active on the website, identify and delete spam and malicious links using online tools such as brokenlinkcheck.com and drlinkcheck.com.

28- Influencer Marketing

One of the best ways to increase traffic is to ask well-known and reputable people who have gained a good position in the community to introduce your products and services to others. In some cases, users accept the recommendations of influencers without question and enter the website.

Influencer Marketing - seovisitor

29- Writing on free content publishing platforms

One of the best things you can do is publish content on free platforms like Medium. This will help you create backlinks for your website or ask users to follow additional and more exciting content.

30- Cooperation with colleagues and other brands

Another thing that you can use to increase your website traffic is cooperation with other trades and brands. You also can publish their content, and they can share your content. Each of you has your audience, and this win-win game makes you attract more traffic.

31- Publish long content

Contrary to what some people think, short content is always better, but research has shown that content over 3,000 words gets 28% more shares. Therefore, we have mentioned that one of the methods of increasing website traffic is publishing extended content in the Skyscraper method.

Brian Dean, one of the leading SEO and digital marketing experts, proposed the skyscraper method. This method works around a network of backlinks to your content in a stable, scalable, and result-oriented manner and helps to increase website traffic.

The essential aspect of producing long, high-quality content, is creating solid backlinks from websites and sources we know as reliable platforms. Because Google’s algorithms love high-quality content, you will rank higher in Google’s search results if they read your content as valuable or if a reputable website recommends it. In this way, you don’t need to look for a content creation topic. You can use previous successful examples in your style.

Publish long content

32- Avoid sliding or rotating design

These designs have been popular for years, and customers love them. But the problem with this method is that visitors may see only the first slides. Many studies have reached the same conclusion and found that the following slides are seen less in these designs, and the call or click on these slides is almost zero. Also, these designs may be popular, but using them for internal politics is good, not to increase the rate of visitors.

33- Use people’s pictures

Faces are unique and powerful images. Also, since we are born, we look more at other faces. The magnetic power of people’s photos is beneficial in website design. Faces attract attention. A famous case study has shown that combining looks and descriptions on a sales page is imposing.

Publish long content - seovisitor

34- Use arrows as visual cues

Faces can attract visitors’ attention but are not the only way to control and guide the visitor’s eye. It is even possible that small arrows drawn by hand are more effective than that. You should know that even a simple indicator is a powerful element on the page in attracting CXL visitors’ eyes. If visitors want to look at something, point to it with an arrow.

35- Write meaningful captions

Ambiguous titles are on all websites. These titles are generally big and useless but follow small and valuable things. Make sure the oversized items are meaningful and beneficial to your visitors. If your bosses want to describe services and products on the website, you must ask yourself what would be best.

36- Use simple words

The easier to read the text, the more successful your website will be. Using common words that readers expect, using long sentences and fancy words, is not good. Instead, it would help if you used simple language that everyone can understand. Research has shown that simplicity in readability can significantly increase your visitors.

Use simple words - seovisitor

37- Pay attention to visitors’ questions

Questions may arise for visitors. The main task of the website is to answer these questions. Any question left unanswered will lose the opportunity to gain trust. Also, unanswered questions increase the possibility of users leaving the website.

When Joel Koltke found his process for finding questions and writing answers, he doubled his conversion rate on landing pages. He interviewed customers, analyzed their responses, prioritized messages, and intelligently used his users’ words from the new marketing version.

38- Produce Podcast

The podcast production market has grown more than in the past years, and we are witnessing the dedication of various websites and platforms for podcast production. The Podcast always has many audiences. You can attract this range of audience interested in podcasts to your website and use it to increase website traffic.

But why is the Podcast so essential?

  • Increasing brand awareness: producing high-quality podcasts can introduce your website to your users and raise brand awareness.
  • Build customer relationships: You can create added value through your podcast content. You will also be able to create a wonderful experience for your users by providing engaging and interactive content.
  • SEO improvement: since audio codes are embedded in the website space, Podcast is decisive in improving the website’s SEO.

Website visit analysis tool - seovisitor

Website visit analysis tool

All the methods discussed in this article will be effective when you check the feedback and effectiveness of these methods. One of the best online tools is Google Analytics. Google Analytics is a multi-purpose tool that scans the amount of input and output of the website and compensates for and improves the deficiencies.

Conclusion

If you want to increase the number of visitors to your website, take direct action. There are many free credit methods in front of you. If you want to use free methods, Your primary focus should be creating engaging and valuable content, improving the website’s on-page SEO, updating content, distributing content on free publishing platforms, analyzing competitors, and ongoing activity.

In contrast to the credit methods of increasing website visits, she pays attention to reporting, receiving backlinks, content campaigns, cooperation with influencers, using advertising tools of social networks, and renting media.

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